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Increase Engagement With Facebook Promoted Posts

by kobura02
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1 - Start Here About the Author Hi all, I'm the Traffic Manager here at Digital Marketer and Krisiti Hines and I will be your guide throughout this Execution Plan. I started from scratch, just like you. I began at Digital Marketer as an intern with hardly any knowledge of online marketing. Over the past year and a half I've gained invaluable experience that I can't wait to share with all of you inside this Execution Plan. I craft, test, and implement numerous social media campaigns daily so that we can share with you what works and what doesn't. This [...]

The 5-Part Refund Reducer Email Series

by kobura02
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The 5-Part Refund Reducer Email Series Copy and Paste the email series we use to reduce refunds. We’ll show you how to adapt these emails for your business and how to measure the effect.   1 - Start Here Save the Sale or the Customer? Every business encounters challenge and opportunity every day. Refunds are a prime example of a challenge that presents immediate opportunity: the challenge of an disappointed or angry customer is an opportunity for a raving fan. Somebody demanding their money back tends to elicit a fight or flight response. Most people's impulse is to either defend [...]

Build Your 1st Apple Newsstand Magazine

by kobura02
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Build Your 1st Apple Newsstand Magazine Your magazine's first issue is only a beginning - but if you follow all of the steps in this Execution Plan, it's a strong foundation on which you can build a lasting brand. From identifying your audience and creating the content, to creating and uploading your app, to tracking it's performance and staying connected to your audience - we walk through every stage you’ll need to successfully create and sell your first Newsstand magazine issue.   1 - Your First Newsstand Magazine: Introduction Why? EVERYBODY reads magazines.  According to recent industry studies, 91% of [...]

How to Create Your First Lead Magnet

by kobura02
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1 - Start Here Message from the Author I've been in the digital marketing space since 2004 and I'm thrilled to be your guide throughout this Execution Plan. I've run digital marketing strategy and tactics for multi-billion dollar companies like Salesforce.com and a small SAAS company called CrazyEgg.com. I've built and managed digital strategies for dozens of B2B and B2C businesses - large and small. We've developed a system for making money here at Digital Marketer that is based on the work of legendary direct response marketer, Jay Abraham. There are three ways to grow a business: Increase the number of [...]

The Simple 7-Step Autoresponder Sales Sequence

by kobura02
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1 - Start Here About The Author Julie Boswell operates Rebel Enterprise, a copywriting and consulting agency that helps rebellious entrepreneurs grow their businesses through powerful sales copy, effective marketing strategy and compelling direct response marketing campaigns. Get her “Burn Report” (The 5 Step Plan To Avoid Getting Burned By Your Copywriter) at www.rebelenterprise.com/subscribe or sign up for a free consult at www.rebelenterprise.com/digitalmarketer. What You Need To Get Started This Execution Plan lays out a simple way to build an autoresponder series that sells a product or service. An autoresponder series is a set of emails that are triggered by an opt-in to an [...]

How to SEO a WordPress Website

by kobura02
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1 - Start Here Note From The Author I’ve been in the digital marketing space since 2004 and I’m thrilled to be your guide throughout this Execution Plan. I’ve run digital marketing strategy and tactics for multi-billion dollar companies like Salesforce.com and a small SAAS company called CrazyEgg.com. I’ve built and managed digital strategies for dozens of B2B and B2C businesses – large and small. I got my start in Digital Marketing in SEO and PPC marketing.  SEO has changed a lot since the early days. The tactics taught in this Execution Plan still work and will likely always work. [...]

9-Part Google AdWords Set Up Plan

by kobura02
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1 - Start Here From the Author I've been generating leads and sales using Google Adwords for the better part of a decade and I'm very excited to share what I've learned with you in this Execution Plan. If you’re new to AdWords and think it can help your grow your business… if you’ve been struggling trying to manage your own campaigns… or if you’re a local business owner and have been running an AdWords Express campaign and leaving things in Google’s hands (which can be a very dangerous place to be!)… this course will be well worth your time. [...]

Facebook Social List Building

by kobura02
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1 - Course Steps From The Author Hi all, I’m the Director of Traffic here at Digital Marketer and I’ll guide you through this execution plan. I started from scratch, so if that’s you… don’t worry. I began at Digital Marketer as an intern with hardly any knowledge of digital marketing. Over the past two years I’ve gained valuable experience that I can’t wait to share with all of you inside this execution plan. I craft, test, and implement numerous media campaigns daily so that we can share with you what works and what doesn’t. This saves you time and [...]

How to Master Google Analytics

by kobura02
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1 - Start Here From The Author I’ve been in the digital marketing space since 2004 and I’m thrilled to be your guide throughout this Execution Plan. I’ve run digital marketing strategy and tactics for multi-billion dollar companies like Salesforce.com and a small SAAS company called CrazyEgg.com. I’ve built and managed digital strategies for dozens of B2B and B2C businesses – large and small. I got my start in Digital Marketing in SEO and PPC marketing and quickly realized that measurement and analytics was a critical. Use what you learn in this Execution Plan to drive your decision making.  Analytics [...]

Create the Perfect Social Media Strategy

by kobura02
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1 - Start Here From the Author Hi everyone and welcome! I’m Julie and I’ll be your guide as we navigate through the organic social media waters. As a long-time fan of all things social I began working in social media marketing professionally about four years ago. I perfected my marketing knowledge over the past couple years at Hawk Group Media where I served as the Social Media Director. Most recently, I consult. Helping small, independent companies create social media marketing plans that fit their needs and their budget. It’s been a passion of mine to create organic social media [...]